Customer Success Story
AI-powered image tagging and alt-text generation for Finland's leading digital asset management platform EMMi
EMMi DAM's existing tagging process relied on manual input and basic automation, leading to inconsistent tagging and lack of accessibility-compliant alt-text for digital assets across 250+ brands.
Cloud2 built an event-driven AI pipeline on AWS Bedrock with Nova models. When images are uploaded to EMMi, Lambda triggers Bedrock to generate semantic tags and descriptive alt-text automatically. No user intervention needed.
Grano’s EMMi platform is Finland’s leading digital asset management (DAM) solution, trusted by over 250 brands and around 200 companies nationwide. EMMi simplifies digital asset management, centralizing all digital assets, facilitating seamless workflows, and providing powerful integrations and metadata handling capabilities.
EMMi’s existing tagging process relied primarily on manual input and basic automation, which presented challenges such as inconsistent tagging and inefficiency. There was also a need to automatically generate accurate alternative texts (alt-text) to ensure accessibility compliance.
Cloud2 chose AWS Bedrock and Nova models for their robust performance, reliability, and cost-effectiveness. Using an event-driven architecture on AWS:
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